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Post Info TOPIC: Here's a great idea to increase bakery sales
Anonymous

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Here's a great idea to increase bakery sales
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Apparently our shrink numbers are too good and they think we aren't going for sales.  It's never occured to them that we know what we're doing and we know how much we sell.  Anyway, here's their idea.  They want us to start doing Artisan bread and doughnuts twice a day.  Artisan bread is our biggest shrink item and doughnuts aren't too far behind when you count how many we box up and mark down.  So now instead of selling 1 loaf of something and throwing three away,  we'll now throw seven away.  It would be one thing if we were running out, but they want us to do more simply so we can throw more away.  It's just throwing good money after bad.  It makes no sense at all.  If they really wanted to imcrease sales, they would give us more hours to do cupcakes and single serve desserts.



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Guru

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Hhmmmm.  Would it do ANY good to ask your deli/bakery coordinator just how far "up the ladder' this insane command has come from????   At least tell them how ridiculous the idea will be......how much more shrink will be the result.  



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Here's a great idea to increase bakery sales
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This is Kroger. You will always be getting pulled from both sides. Id take the shrink numbers and be happy with them. Most bakery departments struggle with that.

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Anonymous

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RE: Here's a great idea to increase bakery sales
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Same boat here our store throws away a ton of bread, so they just came up with let's do a crap tone more! they are bringing back rolls they discod and now we have a mandatory second display that has to have a minimum of 50 packages on it we aren't a large store we are going to toss at least 80% we might actually sell the party roll since that should never have been discod so add this new display plus all the bread we already toss yea more shrink that they have been complaining about as deli/bakery is the focus they literally are setting us up for failure. And now new standards for only 1 markdown rack that has to be refilled through out the day, so we can take more time to handle markdowns seems truly stupid but as they say if you were following CAP you wouldnt have all those markdowns um no we edit down cap a lot but some times things just all get markdown the same day or we have to markdown a whole table because they want a stupidly large amount on it 

 

kroger don't whine about shrink then do everything you can to cause more!



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Anonymous

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Anonymous wrote:

Same boat here our store throws away a ton of bread, so they just came up with let's do a crap tone more! they are bringing back rolls they discod and now we have a mandatory second display that has to have a minimum of 50 packages on it we aren't a large store we are going to toss at least 80% we might actually sell the party roll since that should never have been discod so add this new display plus all the bread we already toss yea more shrink that they have been complaining about as deli/bakery is the focus they literally are setting us up for failure. And now new standards for only 1 markdown rack that has to be refilled through out the day, so we can take more time to handle markdowns seems truly stupid but as they say if you were following CAP you wouldnt have all those markdowns um no we edit down cap a lot but some times things just all get markdown the same day or we have to markdown a whole table because they want a stupidly large amount on it 

 

kroger don't whine about shrink then do everything you can to cause more!


 We're suppose to set up a roll table too, but I think, at least I hope, it's just for Easter.  If they do want it kept up after Easter, then we'll just put fewer rolls on the regular shelves.  So I've been thinking.  If we're throwing stuff away and they want us to do more, does that mean if we're running short on something, we should do less?



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Anonymous

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In in the same boat for meat.. sub 1% shrink. Sales are up, department is full. 

Merch will say go bigger.. ops will leave you alone unless it's about gross profit. 

Just keep your markdowns 1/3 of cost to flush them out fast if they are excessive and sample what you don't sell to the customers For them to eat. 

If you have a full dept, good numbers and meet or exceed store trend vs ly and vs forecast then just say you'll see what you can do for sales until it backfires on your shrink. In the mean time ask your coordinator for a higher volume to challenge you more. 



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