Hey guys, can somebody explain to me the Kroger bananas commercial? EXACTLY how is Kroger going about "SSSLLLOOWWWLLLY" ripening bananas? How do you slowly ripen them? I want to know EXACTLY what this means??
At our store we have NO control whatsoever on how fast or slow bananas ripen, or what condition they are in when they arrive from the warehouse. Well, other than keeping them in the prep room (which is cool, kept at 55-60 degrees) as long as possible, and then bringing them out to the sales floor only at the very, very last minute -- which maybe keeps them from going bad quite as fast. Meanwhile if we do that, the management would see lots of empty space on the sales floor (on the banana bleachers) and just assume we are slow and inefficient in stocking bananas.
I really think this is one of the most idiotic, moronic, brain-dead commercials I have EVER seen for ANY product in my life. But, that's just my opinion. Maybe I'm wrong. Please enlighten me! Thank you!
Retail stores generally get product from the same suppliers. The goal is to make customers believe their product is better(fresher) than other retailers.
Retail is all an optical illusion. Don't get me started about too many varieties of everything in the store.
I worked in a warehouse 30 years ago. The bananas were kept in a special room. I don't know if it was climate controlled or had special gas in the room that slowed the ripening process. I would pull a pallet out of the room and put a huge plastic bag over it.
When I unloaded produce for kroger, the produce department said do not put them in the cooler. Prep room and outside prep room door is ok. They always asked me to remove the plastic bag because they go bad in the heat with a bag over them.
I agree with you. Once they arrive at kroger, nature will take its course.
Actually bananas as "gassed" to get them to ripen at the warehouse, just means they are not "gassed" as much I guess.
That makes sense.
So, they are saving money by not gassing and telling the customers that we do it for them. lol.
I guess, it does sees the bananas I recently purchases did last longer. Its similar to what they did with milk years ago. The company produces the majority of its store brand milk, they just are basically eliminated all the time it was sitting around and now it "lasts longer".
Actually bananas as "gassed" to get them to ripen at the warehouse, just means they are not "gassed" as much I guess.
That makes sense.
So, they are saving money by not gassing and telling the customers that we do it for them. lol.
I guess, it does sees the bananas I recently purchases did last longer. Its similar to what they did with milk years ago. The company produces the majority of its store brand milk, they just are basically eliminated all the time it was sitting around and now it "lasts longer".
EUID_Unknown, sorry but I really have no idea what you just wrote. Can you explain it better (pretend I am a five year old). Shipment of Bananas have little in common with milk, which is produced by cows here in the US. All or most of the bananas sold by Kroger are imported from outside the US...........Guatemala or Honduras. So how would we have any control over the time the bananas were in transit between Central/South America and our warehouses in the US? And if Kroger Corporate orders huge amounts of bananas at wholesale cost several days, or weeks or months in advance, how can we get just enough in our warehouses to send them all out quickly, without as much "in-storage" or "down time" as before? All of this is incomprehensible and that's why I feel the commercial is totally inane (and insane).
